Do you have a scarcity mentality?
Watch this video and make the shift to being an abundance thinker. It may seem too good to be true, but I assure you it will dramatically affect your financial situation if you make this shift!
Happy New Years 2012
As we enter a New year and we begin with new goals, new resolutions and new dreams it’s important to know what we need to do to achieve these goals and resolutions.
Cheers,
Marc Accetta
Have you checked out Edutainment Weekly?
If you have signed up for our Newsletter then you know exactly what
I am talking about when I mentioned Edutainment Weekly. Also thank you for all of the great response and feedback that you have emailed and commented on regarding our weekly email/blog. For those of you that haven’t heard of it or received the emails just click the button below and register for this FREE weekly email immediately!
In coming up with Edutainment Weekly, I realized that I have been very blessed over the last few years to have my success explode in every area of my life and the number one reason is that I went back to being a student who is ravenously hungry for information! Now that I am doing it again, it blows my mind that I spent so many years in a comfort zone relying on all the information I acquired in my initial phase of personal development years ago.
I am beyond excited to share with you some of the major epiphanies that I have had, and am continuing to have, with you every week.
I am calling this Edutainment Weekly because, as most of you know, I pride myself on being entertaining, as well as informative. That’s what the goal is anyway.
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Perfect Ending for The King!
I still remember how stunned I was when I heard that LeBron was “taking his talents “ to South Beach!
Really? 
I was genuinely shocked. Like many people, I viewed LeBron as a man among boys, and the best player in the game today (or a very second close 2nd to Kobe). Why would he decide to give up the opportunity to be like Michael Jordan, Larry Bird, Magic Johnson, Kobe, etc, and be “the man” for a franchise that becomes an NBA championship dynasty?
At first I was disgusted. I wanted to believe that LeBron was not only an amazing athlete, but also a winner like the men I just mentioned. Instead he chose to team up with two other all world All Stars? Therefore, I have spent this season like many fans around the USA rooting for anyone who was playing against The Miami Heat!
It was like The Heat was becoming The Yankees right in front of our faces. Let’s not bother building a championship team….let’s just buy one! That truly made me angry and disappointed.
But after watching the last 3 games of the NBA Finals, I have changed that emotion dramatically. Now, I am not disgusted at LeBron, I feel sorry for him. Now I see what he obviously knew all along….That he did not have the gumption to lead a franchise to the promised land by himself. You and I may see that he is a man among boys, but clearly he does not! 
It was soooooooo obvious watching these last few games. Where would he have been without D Wade? Wade was definitely the one who stepped up and took control the way “The King” should have.
I have to say that it could not have been better to have a great guy like Dirk be the one who beat the Heatles (Their self-imposed nick name inferring they are the modern-day Beatles) Dirk is the anti-LeBron.
When he could have left Dallas for Free Agency, Dirk stayed with his team, even though they were far from a favorite to win anything (as a matter of fact , all the ESPN experts predicted they would lose to Portland in the first round of the playoffs) He did not take the path of least resistance like LeBron did! He manned up and willed his team of overachievers to the championship! Now that is a great story. That is how legends are created!
So now what is LeBron thinking? Couldn’t he have gotten to the Finals (and lost) with the Cav’s? He is facing the longest off-season an NBA player has ever faced. He has to view the season as a huge disappointment. He will have to answer questions about falling short everywhere he goes.
He has really created a horrible situation. If they won….they were suppose to because they are the bullies that stacked their team unfairly, and if they lose…..It’s a disaster! 
So, as I said, this was a perfect ending for this NBA season. Dirk is the hero! LeBron and his buddies are failures and 99% of all the fans who rooted against them all year are ecstatic!
I have to admit that I actually feel bad for LeBron now that it’s over. I don’t mean to demean him at all. As I said in the opening of this post, to me, talent wise, he is a man among boys. I think he is a class act, on and off the court. But, he made “the decision” to go for safety in numbers and destroyed any chance he will ever have of being mentioned in the same breath with MJ and Bill Russell. It really is kind of sad, but we all need to live with the choices we make.
I can’t wait to see how The Heatles respond next year!
Congrats to Dirk and J Kidd and the rest of the Mavs!
The Power of One Show – Episode 38 with Marc Accetta
“The man who thinks he can and the man who thinks he can’t are both right. Which one are you?” — Henry Ford
These are some of the most powerful words that were stated by Ford Motors founder Henry Ford while being interviewed in Napoleon Hill’s classic, “Think and Grow Rich”. Watch this episode of The Power of One Show where Marc Accetta dives in and gives you more insight behind this dynamic person and how he has moved thousands to greatness.
To watch more of The Power of One Show click HERE!
Happy New Year – Happy New YOU!!!
Congratulations,
You made it through another year in one piece! 2010 was a challenging year for many people, but we are now turning the page to a new, and likely a much more abundant year!
Below I have a New Years message to help you set, AND achieve you 2011 goals and resolutions. I am very excited for the new year and I am honored that you shared your contact information with me so that I have the privilege of pouring into your life in 2011.
That is my resolution….. To bring more value to the people who have entrusted their lives with me, than I have ever done before.
Enjoy the video, and look for a lot more coming your way throughout the year.
Delivering Happiness – Marc Accetta learns from Tony Hsieh
One of the best decisions that I ever made was attending a seminar on how to be an entrepreneur when I was about 27 years old. The second best decision was that I would continue to attend trainings for Business and Personal development for the rest of my life.
I have just returned from a conference where I had the privilege of learning from a number of the most successful business people in the world. While they were all amazing in their own rights, one stood out from all of the rest in my opinion. That was Tony Hsieh (sic) the CEO of Zappos.
As many of you know by now, I am a very late bloomer when it comes to the Internet, so up until about 6 months ago, I had never heard of Zappos or Tony. That has changed dramatically as I have delved further and further into understanding the power of online business. Zappos is one of the most highly regarded- if not the most highly regarded- company amongst the top circle of Internet marketing experts.
After hearing from Tony for about an hour, it is easy to see why. He was interviewed by my friend, and master connector, Larry Benet. Larry is actually an up and coming business phenom himself. He has an amazing gift for persuading people of Tony’s skill level to share their business secrets openly with their peers.
Tony answered all of Larry’s questions calmly and coolly. He gave us details about how he turned Zappos from a struggling company into the giant it has become, by telling us story after story of how he and his team treated people.
Tony is truly a master when it comes to culture. As a matter of fact, culture is the absolute heart and soul of Zappos. Tony told how his initial turn at being an entrepreneur ended less successfully than he had hoped (but pretty darn successful by most peoples standards selling his first company at the age of 24 to Microsoft for $265 Million) because he focused on his employees’ talents, as opposed to how they blended in with the team. Tony learned from that experience and implemented the correct philosophy that he had discovered into Zappos.
They have 10 core components of their culture, and all decisions in the company are based on them! Many people have great things written down on paper, but they stay on paper. Tony and his senior management are relentless at making sure those core components are understood and followed by each and every employee in the company.
Here are the 10 Core Components of Zappos Culture:
- Deliver WOW Through Service
- Embrace and Drive Change
- Create Fun and A Little Weirdness
- Be Adventurous, Creative, and Open-Minded
- Pursue Growth and Learning
- Build Open and Honest Relationships with Communication
- Build a Positive Team and Family Spirit
- Do More With Less
- Be Passionate and Determined
- Be Humble
There is no doubt in my mind that developing a list like the one above will become common for companies that will dominate their industries in the decades that lie ahead. Just like Henry Ford created a massive paradigm shift in the business world by creating the assembly line in manufacturing, Hsieh will create a similar sweeping change by ushering in the era of culture and customer service!
In his new book, Delivering Happiness, (which I highly recommend) Hsieh explains that their number one focus is customer service. He goes on to explain that when Amazon made their offer to purchase Zappos, he was concerned because Amazon has attained their market dominance by focusing on offering the lowest price to its customers and Zappos had not. He believes that price is not as critical to gaining and maintaining customers as customer service is. He was concerned that if Amazon bought his company that ultimately, the culture that he had worked so hard to create and the resulting outstanding customer service would go out the window.
Tony explained that he was influenced by Chip Conley’s book Peak. In that book Conley takes Abraham Maslow’s pyramid explaining the hierarchy of human needs, and simplifies it down to three parts. Then he explains how it applies in today’s workforce. The bottom line is that every person working for a company sees their work in one of three ways:
- A Job
- A Career
- A Calling
Tony has done a remarkable job at getting the employees at Zappos to see their work as a calling. He wanted to make sure that never changes. He illustrated that point by telling a story about the company’s customer service that involved a bunch of late night drinking and pepperoni pizza. I won’t get into the details of the story, but I will assure you that it’s a story that illustrated the point perfectly, and is a story that I will never forget!
Tony recently did sell Zappos to Amazon for $1.2 Billion. He is still running the company and committed to making sure that his employees never lose their calling and that Zappos continues to thrive.
In a world filled with CEO’s that virtually nobody trusts and virtually nobody seeks to emulate. Tony Hsieh stands tall. He is a phenomenal living example that nice guys can…and do finish first!
Pippen was a great SIDE KICK….and now….so is Lebron!
Time will tell what the fall out of the 2010 Season of Free Agency in the NBA will be. Will Lebron create a dynasty with Dwane Wade and Chris Bosh? Will Pat Riley end up with more championships than either Red Auerbach or Phil Jackson?
Will Cav’s owner Dan Gilbert’s prediction that his team will win a championship before his former superstar wins on come to fruition? Will anyone ever think of Lebron again in the same way that they think of Michael Jordan or Kobe Bryant?
As I said, it will be very interesting to see how all of this unfolds in the next 5-10 years. One thing is for sure. The last few weeks’ dog and pony show has been one of the most annoying sideshows in the history of sport. I am a passionate sports fan, as many of you know by now and I am a huge Knicks fan (one of the main teams in the whole circus), but by last night when Lebron announced his decision I had honestly gotten to the point where I didn’t even care any more.
Part of me thinks that in the era of players making staggering incomes far beyond what they really deserve, that it is refreshing to see players take LESS money so they can win multiple championships together. On the other hand I have to be honest and admit that the Miami Heat are now the exact same as the NY Yankees in my book; they are buying an all-star team that SHOULD win the championship every year. Because of that I believe that I will be rooting against the Miami Heat in every game they play for the next 10 years!
What about poor Cleveland? This is a crushing blow to the entire city, the owner of the Cavs, the players and the fans. It will probably affect the overall economy of the city to the degree that it will affect just about everyone. I feel bad for all of them, but I honestly cannot tag Lebron as a villain for leaving them. His owners knew what they had to do to keep him…. surround him with enough talent to win championships. The real bottom line is that they did not do that. I think Gilbert could have made it a no-brainer for him to stay if Lebron honestly felt he could stay in his hometown and create a dynasty.
I think that was honestly his number one desire. The problem was that Lebron lost out on the game of convincing Chris Bosh to play in Cleveland. I sincerely believe that if he could have sold Bosh on that he would still be a Cavalier. But D wade and Pat Riley proved to be much better salesmen that Mr. James.
Once Bosh decided to go to Miami, it appears that Lebron did not have the guts to go somewhere/stay somewhere without him. That is what blows me out. You would thing that Bosh was the “King.” You would think that he would do what Lebron told him to do, but it was clearly the other way around. Once Bosh committed to Miami….The real game began.
Did Lebron stay home, like MJ did and lead his team to victory? Did he go in to be the savior of one of the NBA’s most storied franchises and join Amare Stoudamire in NYC? Should he be the literal second coming in the second city and join the Bulls?
All of those would have been better choices to me. I really think Lebron is one of the greatest ever! It seems obvious that he does not. I cannot imagine Michael Jordan EVER doing what he just did! I think the Gods honest truth is that Lebron lacks the confidence of a Michael Jordan, or a Kobe Bryant, or a Larry Bird…..or apparently a Chris Bosh!
What’s done is done, but I am deeply saddened. I think a tweet I saw shortly after he made his decision said it best. “Lebron went from being considered in the same breath with Michael Jordan to being mentioned in the same breath with Scottie Pippen.” No disrespect to one of the greatest players in NBA history, but Pippen was not…THE MAN in Chicago. He actually proved that in the two years MJ played baseball.
Pippen was a great SIDE KICK….and now….so is Lebron!
BREAKING the 20 YEAR BARRIER…
As I sit here to write this, I am in my room at The Pierre hotel overlooking Central Park in NYC. This is a beautiful (expensive) property, but its value is more sentimental to me than anything else. This is the first hotel that I ever spent the night in with my amazing wife Kelly. That was almost two decades ago when the hotel was a Four Seasons (now a Taj hotel). We have returned here to celebrate our 20-year Anniversary.The evening we spent here all those years ago was magical. I took her to Sardi’s for a pre-theater cocktail…. then we had 3rd row seats for Phantom of the Opera (when it was the hottest show on Broadway)….Then we took a limo to Tavern on the Green for a romantic dinner….and topped it off with a horse and carriage ride through the park back to the hotel as we sipped on some Dom Perignon!
I knew I had one shot at this hot young lady, and I made that shot count! So much has happened since then and being here is bringing back all kinds of memories. Prior to being with Kelly, the longest relationship I had ever had was about 5 years. At one point in my life, I never envisioned that I would find someone that I would want to spend several decades with. It is truly amazing how time flies when you are having fun.
We have done soooooooooooo much together. We have traveled all over the country non-stop for business and pleasure. We have also done quite a bit of international travel over the last 5 years. We have eaten in some of the world’s best restaurants…. we have seen dozens of Broadway plays…. We’ve been to a bunch of great sporting events……We have had the amazing pleasure of seeing our precious daughters grow up and blossom into little ladies….We have had numerous romantic getaways….It has been a blast!
Marc Accetta and Kelly Accetta in Rome with family
I know that they say all relationships/marriages are work. Kelly and I have definitely had our moments, but in general it has been effortless! It really has. We have so much in common and truly enjoy each other’s company. We have not only been together 20 years…we have worked together 20 years as well. That is another thing that people say is a difficult feet to achieve, but it has been a joy for us.
If there was any hard work involved, it was by her in the early years of our relationship when I was quite a bit less mature and aware than I am now. Heck, I was only in my early to mid 30’s…. Most men don’t hit emotional maturity until our mid-forties. (LOL) I was definitely a handful in the beginning, but she was very patient, and I would like to think that it has been worth her patience.
Since those early years, we have been totally in sync. She has truly been the wind beneath my wings, and I would like to think I have returned the favor for her. She is definitely my biggest fan, as I am hers.
A few years ago, she took on the challenge of welcoming my mom, dad, and special needs adult brother into our home. She has taken over as their primary care giver as well as being a spectacular mother to our daughters, and the CFO for our companies. She is my hero!
It is so sad that people are virtually amazed when we tell them we are celebrating 20 years together. I guess in this day and age, it really is unusual for people to be together that long. If there were any advice I could offer to people on their way to breaking the 20-year barrier, it would be this:
- Find someone who is your best friend over someone who you think is hot (although I got to do both)
- Don’t spend all your time with your children. Have some romantic dates and exotic getaways to keep you romance alive.
- Find someone who you can laugh with….over the funny things, and more importantly, over the tough things that will arise.
- Don’t take your partner for granted.
- And…….most importantly……have lots of great sex!
I have to go now as we are off to Per Se’ for what promises to be an unforgettable Anniversary dinner. I look forward to the opportunity to have another amazing 20 years with my sweetheart, and writing a follow up blog about it from the Pierre.
Lose It-Marc Accetta WordPress Blog
This past January, like every January in our country, about 100 million people went on a diet to fulfill their new years resolution to get into shape. That is about one third of our entire population. The sad thing is that about 90% of those people are already done with their attempt to make it happen.
Why is it such a mystery for Americans to get into good shape? Why does it seem like such an impossible dream? I struggled with my weight when I was a kid and from time to time in my adult life, but for the most part; I have kept in pretty good shape. I figured out in my twenties that fast food was the enemy. Not only was it super fattening, but it also breaks down our immune systems. Eliminating fast food from my diet, made a huge impact on my fitness. I am not a fanatic about it. I still crave a whopper or Big Mac on occasion, but 99% of my food intake is not from the fast food nation.
I also made a concerted effort to reduce my intake of sweets (refined sugars) and that has also helped me stay fit over the long haul. Everything was going fine with me until about 2 years ago. I was playing some hoops with my buddies and midway through a great game my right Achilles tendon decided that it had had enough and snapped. Not good! I guess that’s what I get from trying to play with a bunch of guys in their twenties. (I may look twenty….but I am actually slightly older…LOL)
Anyway, I had no idea how bad it is to rupture your Achilles, but to make a long story short; my rehab took almost two full years. I could walk again after a few months, but real recovery took two tears. During that time I became really frustrated that I could not do any cardio and slowly but surely began to eat worse and worse.
When I got to about 205 I decided enough was enough. I am 6’1”, so 205 was not a disaster for me, but it was the heaviest I have ever been. I hired a great nutritionist named Kira to help get me going in the right direction. She did a great job of getting me to understand that it is best to eat the right kinds of foods/meals five times a day. That was big for me because since I am so busy, I have only eaten once or twice a day for as long as I can remember. That is REALLY bad for the metabolism.
Kira’s system helped some, but what was really my breakthrough was an app for my I Phone called Lose It. It is free, but it was been worth a fortune to me. It simply allows me to log everything that I eat each day. That is hardly a revolutionary breakthrough, but being on my I Phone (which I can not believe I actually lived without for over 40 years of my life) makes it super easy to use. The real key is that the app lets you find the calories for most of what you are eating so you can accurately log it. I was SHOCKED to find out that a lot of the foods that I was eating and thought were low on calories were actually very high! Once I got that all down, it has been a piece of cake. (Pardon the pun)
Since I have been using Lose it, I have lost about 15 pounds and easily kept it off. I have developed different long term eating habits (which is the absolute key) I now find that I am eating way less red meat (which I love) and WAY less pasta (which I really love), but the results I am getting by replacing them are so great that I really don’t miss them that much. I still eat what I want if I want to, but the Lose It app has been a God send for me. I have heard many people who have had the same results I have had using the app. The other day I heard Sarah Silverman telling Howard Stern, on his show, that the reason she looks so great is because of the weight she lost using Lose It.
So there you go. I am not getting a commission for promoting this app, but I really understand how frustrating losing weight can be for people and anything I can do to help them out is a pleasure for me to do.
I don’t think any app can help everyone get fit because we have such horrible eating habits as a nation, but I am certain that it can help those who are ready to get serious about really getting fit in 2010.
To check out this app, copy and paste this URL into your browser:
http://itunes.apple.com/us/app/lose-it/id297368629?mt=8
